Privacy Policy

Effective Date: July 1, 2025

Carter’s Carpet Restoration (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or engage with us through any digital platform, including advertising and email communications.

1. Information We Collect

We collect information in several ways, including directly from you and through automated technologies:

a. Information You Provide Directly

  • Name, phone number, email address, and home address

  • Service requests, quote forms, and appointment details

  • Communication through phone, email, or online contact forms

b. Information Collected Automatically

When you interact with our website, we may automatically collect data such as:

  • IP address, browser type, device type, pages visited, time on site

  • Referring URLs and interactions with advertisements

Collected through tools such as:

  • Google Analytics

  • Google Ads (AdWords)

  • Meta/Facebook Pixel

  • Mailchimp (email interaction tracking)

2. How We Use Your Information

We may use the information we collect to:

  • Respond to inquiries and schedule appointments

  • Deliver and improve our cleaning and restoration services

  • Send service updates, appointment reminders, and special offers

  • Customize advertising across Google and social media platforms

  • Track website and ad performance for marketing optimization

  • Send newsletters or updates via Mailchimp (with opt-out option)

  • Fulfill legal and regulatory obligations

We do not sell, rent, or trade your personal data with third parties.

3. Marketing & Third-Party Advertising

We may show you targeted ads across platforms such as Google and Meta (Facebook/Instagram) based on your interactions with our site. These platforms may use cookies or device identifiers to deliver relevant ads.

You can manage or opt out of targeted advertising through:

4. Email Communications

We use Mailchimp to manage email newsletters, promotions, and appointment reminders. If you subscribe, we may track:

  • Email opens and click rates

  • Subscription status (e.g., opt-ins and unsubscribes)

You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link at the bottom of any message or by contacting us directly.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to improve user experience and analyze traffic. These may include:

  • Session cookies (for navigation and load balancing)

  • Analytics cookies (Google Analytics)

  • Advertising cookies (Google Ads, Meta Pixel)

You can disable cookies via your browser settings, though some site features may not function as intended.

6. Data Security

We take reasonable precautions to protect your personal data using secure technology, encrypted connections, and access limitations. However, no internet transmission is 100% secure, and we cannot guarantee absolute protection.

7. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access or request a copy of your personal information

  • Correct or update inaccurate data

  • Request deletion of your data (where applicable)

  • Opt out of marketing communications at any time

To exercise your rights, please contact us using the details below.

8. Third-Party Links

Our website may include links to external websites such as Yelp, Google Reviews, or Facebook. We are not responsible for their privacy practices or content. We recommend reviewing the privacy policies of those third parties.

9. Children’s Privacy

Our website and services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If you believe we have done so, please contact us so we can delete it.

10. Updates to This Policy

We may update this Privacy Policy from time to time. The most recent version will always be posted on our website with the effective date at the top of the page.

11. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please reach out:

Carter’s Carpet Restoration
4911 Windplay Drive #1A
El Dorado Hills, CA 95762

📞 El Dorado Hills: (916) 933-7807
📞 Placerville: (530) 642-9003
📧 info@carterscarpet.com